Initially, Creative Alignments helped Farmer’s Fridge source candidates for difficult-to-fill positions, connecting the company to people they could not have otherwise found. Soon, Creative Alignments took on roles at all levels and functions, freeing up department heads to have more time to focus on building the business. Because of its hourly billing model, Creative Alignments was also able to take on special recruiting projects, including doing the advance recruiting work in new cities to which Farmer’s Fridge is expanding.