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Twitter has Periscope. Amazon has Twitch. Google has YouTube’s live streaming. And Facebook has Facebook Live. Now, Tumblr is getting into live video, too. The company is preparing to launch a new live video feature on its service, beginning tomorrow, which will introduce a series of live broadcasts as well as a user-facing feature that could compete with Facebook Live, among other things.
Currently, Tumblr is cryptically teasing the new addition via promos on the Tumblr blog livevideo.tumblr.com, which was first spotted by David Chartier